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Posts by Caitlin Jones

What Is MarTech? An Overview of the Technology Behind Modern Marketing

By Caitlin Jones | October 11, 2023
What Is MarTech? - Expert Insights

Discover the fascinating world of MarTech and gain a comprehensive understanding of the cutting-edge technology fueling today’s marketing strategies.

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What Is Marketing Automation? A Comprehensive Guide

By Caitlin Jones | October 11, 2023
What Is Customer Journey Mapping

Discover the power of marketing automation with our comprehensive guide. Learn what it is, how it works, and how it can revolutionize your marketing efforts.

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What Is Return On Advertising Spend (ROAS)?

By Caitlin Jones | October 11, 2023
How to Choose the Right CTA: A Step-by-Step Guide - Expert Insights

Discover the power of Return on Advertising Spend (ROAS) as we delve into its definition, importance, and how it can revolutionize your marketing strategy.

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How to Calculate Conversion Rate: A Step-by-Step Guide

By Caitlin Jones | October 11, 2023
A funnel representing the lead generation process

Discover how to accurately calculate your conversion rate with this comprehensive step-by-step guide.

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How to Calculate Return on Advertising Spend (ROAS)

By Caitlin Jones | October 11, 2023
What Is Customer Retention? A Comprehensive Guide - Expert Insights

Discover the secrets behind calculating Return on Advertising Spend (ROAS) with this comprehensive guide.

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How to Calculate Net Promoter Score (NPS) Easily

By Caitlin Jones | October 11, 2023
How to Measure Brand Awareness A Step-by-Step Guide - Expert Insights

Discover the secrets to effortlessly calculating Net Promoter Score (NPS) with this comprehensive guide.

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What Is Inbound Marketing? A Comprehensive Guide

By Caitlin Jones | October 11, 2023
A large magnet attracting various marketing elements like emails

Discover the power of inbound marketing with our comprehensive guide.

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What Is Brand Equity? Exploring the Value of Brand Recognition

By Caitlin Jones | October 11, 2023
A scale balancing a pile of gold coins on one side and a magnifying glass focusing on a brand's symbol on the other side

Unlock the secrets of brand equity and discover the true power of brand recognition.

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What Is Performance Marketing? A Comprehensive Guide

By Caitlin Jones | October 11, 2023
Performance marketing

Unlock the secrets of performance marketing with our comprehensive guide! Discover the power of data-driven strategies, cutting-edge technology, and measurable results.

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What Is NPS? An Overview of the Net Promoter Score System

By Caitlin Jones | October 11, 2023
Various social media icons like instagram

Discover the power of NPS! Dive into this comprehensive overview of the Net Promoter Score system and learn how it can revolutionize your business.

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7 Essential SEO Best Practices for 2023

By Caitlin Jones | October 11, 2023
A magnifying glass focusing on a symbolic web with seven highlighted points

Learn the top 7 SEO best practices you need to implement in 2023 to stay ahead of the competition.

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How to Do a Comprehensive Competitor Analysis

By Caitlin Jones | October 11, 2023
Two chess pieces

Discover the secrets to conducting a comprehensive competitor analysis and gain the upper hand in your industry.

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